M R Reporting : CRM Solution for Pharmaceutical Marketing Companies
- 15,000 + Online Users
- Very User Friendly
- 24 x 7 Online Support
- 100% Implementation Success Rate
- All India Sales and Support Network
- Absolute Time & Cost Management
MR Reporting is a pioneer online Pharmaceutical Customer Relationship
Management (CRM) Software, developed and marketed by E-Tech Services Pvt Ltd (ESPL). Operating successfully for last five years in the pharmaceutical manufacturing
and marketing industry, in all major cities of India and abroad, MR Reporting has gained
immense praise and admiration from its users. This is the first and unique CRM software
from E-Tech that has brought name and fame for the company.
After thoroughly analyzing the industry and the way medical representatives
work in the field, we felt the urgent need to develop a simple and user-friendly CRM
Software that will increase the Sales Force Effectiveness in Pharma industry. Years of
research and consultation with the top industry players emerged as an unbeatable
product that offers features and services unmatched in the industry. Complete in all
aspects, MR Reporting is a perfect online Field Data Management System that enables
speedy and hassle-free reporting of pharmaceutical field representatives to their
respective reporting heads. Now, companies will completely forget the tedious and time
taking procedure of manual reporting and paper work and can save precious resources.
Our software does not require its users to have any specific computer knowledge.
Anybody, who is aware of general computer applications and even those who are not
computer literate, can easily fill their Daily Call Reports (DCR) and send the same
instantly to the company, saving the cost involved in the courier services.
Simultaneously, the software facilitates the managers at all levels to assign
responsibilities to their team members at any moment of time. The DCR filled in by the
field sales representative automatically gets updated in the company's Management
Database System and can be accessed by the company, both online and offline. All these
combined, save a lot of valuable resources in terms of TIME, MONEY and EFFORT, making the process more efficient and transparent.
Some of the distinguished features of MR Reporting CRM Solution are detailed below :
Secondary Sales Automation
- Medical Representatives are required to submit Monthly Stock and Sales Closing
Reports to their Headquarters. This process of manually preparing the stock and sale
statements is cumbersome and highly prone to mistakes. With the help of MR Reporting
Software's Secondary Sales Module, The Medical Reps get their Primary Sales and
Opening Stocks from the company and they are needed to just fill the closing stock on
the given form. The Stock and Sale Report gets generated instantly and without any
Advantages of our Stock and Sales Report module
- No calculation to be done by the medical rep.
- Automatic Calculations for Primary and Secondary Sales (in units and in value).
- Consolidated Stock and Sale Reports for Managers and Administrators.
- Primary Vs Secondary Sales Month Wise Progression Report (Headquarter Basis)
- Primary Vs Secondary Sales Month Wise Progression Report (Stockist Basis)
- Primary Vs Secondary Sales Month Wise Progression Report (State Basis)
- Very easy to use and fast interface.
- Can be integrated with any existing Invoicing/Billing software to get instant updates of Primary Sales.
- In absence of integration with existing Invoicing/Billing software, data can be transferred via M.S. Excel files.
- Please see Annexure-A for Stock & Sale Reports snapshots.
CRM Activity Management
- Doctors are the most important customers for Pharmaceutical companies as they decide
which product to prescribe to patients as per their medical needs. Apart from the
providing samples, visual-aids and product detailing, companies also carry out CRM
Activities to show their respect and gratitude to the Doctors. Companies investing on
CRM activities want to track the response with revenue generated at different levels.
There is hardly any system that takes care of these activities and provides the
management with a measurable output. MR Reporting manages the entire CRM activities through a robust and easy to use
module that takes care of all processes and provides measurable output too.
Advantages of our CRM Activities management module
- Specific doctors can be selected by Medical Reps for CRM activities subject to approval by their immediate Manager.
- After Doctor list compilation the activity description with business expected and tenure of CRM activity can be submitted.
- On a monthly basis, the Medical Reps have to furnish the gross ROI generated by the Doctors.
- ROI report gives detailed view of month-wise CRM activities done Vs ROI Generated.
- CRM Activities performed in a particular region or MR can also be generated.
- Please see Annexure-B for CRM Activity Reports snapshots.
Samples and Gifts Distribution
- Our software M R Reporting enables pharmaceutical companies to issue and track gifts
and samples to MRs and their distribution to Doctors and Chemists. Pharmaceutical
companies can determine the available balance of Gifts and Samples left with MRs. In most pharmaceutical companies, only the issue of samples and gifts is tracked. Details
of samples and gifts distributed to doctors (when and to whom) is not tracked. MR
Reporting helps pharmaceutical companies manage Samples and Gifts distribution with
ease of use and proper managed tracking. Advantages of our Samples and Gifts Distribution module
- Bulk Samples and Gifts can be issued to individual or group of MRs.
- Complete track of Samples and Gifts Stocks are maintained.
- Samples and Gifts are deducted from the Medical Reps account whenever he delivers them to Doctors.
- Samples Received and Distribution Reports.
- Gifts Distribution and Tracking Reports.
- Please see Annexure-C for Samples and Gifts Distribution Reports snapshots.
Daily Call Reports (DCR)
- M R Reporting provides Daily Call Report management, enabling pharmaceuticals
companies to manage daily activities of its sales force of Medical Reps and Managers. M
R Reporting allows pharmaceutical company administration to have detailed analysis of
DCRs submitted from diverse geographical regions via a simple user interface. Some of the advantages of the DCR Module include:
Management can access data submitted by MRs round the clock. DCR Reporting
Software lets MRs to submit their DCRs by simply visiting a password protected Internet
website. Thus, it saves the effort and costs associated in entering the data from the
paper forms at the Head Office. M R Reporting is a cost effective solution serving a
number of global and domestic clients.
- Detailed format of Daily Call Reports.
- No typing required, all parameters on selection basis.
- Doctor Calls, product detailing, samples and gifts information can be submitted together with ease.
- Misc. Expenses, Chemist POB and Stockist visit are also recorded.
- Certain checks and validations are maintained to ensure timely submission of DCRs.
Doctor Activity Management
- M R Reporting offers Doctor Management as its key feature for pharmaceutical
marketing companies. Pharmaceutical companies want an advanced and modified tool
to manage their Doctor Visits.
Doctor Management Features:
M R Reporting's Doctor Management features adheres to the International Standard
and delivers value added services and solutions based on innovative applications. We
are committed to offering our clients with quality technical products and services by
accomplishing their high moral and ethical standards.
- Doctor Visits Planning and Tracking.
- Target Products Detailing and Samples Issued.
- Doctor Activity Analysis.
- Details of Frequency of Visits.
- Missed Doctors Report.
- Doctor Category wise Analysis Reports
- Birthday / Anniversary Reminders.
Monthly Expenses Management
- Previously, Pharmaceutical companies had to believe in what their MRs said concerning
expenses. In order to make the expenses of MRs transparent, we have added new
feature of expense management to our software M R Reporting. After logging in into the
software, pharmaceutical companies will determine expenses of medical
Features of expense management:
With the help of the software, companies are able to finalize expense reports quickly,
easily, and cost effectively. The software keeps, and analyzes all employee-initiated
expenses, from leisure and travel expenses to miscellaneous daily expenses. Our new feature of expense management helps our customers in getting
comprehensive expenses of each MR.
- Automatic Generation of Monthly Expenses.
- Traveling Expenses based on Standard Fare Chart and Tour Program.
- All Miscellaneous Daily Expenses Included
- Approval Management System for Expense Control
iSMS (Intelligent SMS) Utility
- SMS are an integral part of our daily lives. A SMS helps transmit information to the point
and immediately. We have integrated a SMS utility named as iSMS in the MR Reporting
Software. This utility helps the admin to SMS key information, notices, messages to the
sales force with ease. There is also a provision of an automatic sending of SMS based on
specific events. Features of iSMS management:
- Bulk SMS can be sent to individuals or groups.
- Flexibility of sending SMS to multiple designations at various Headquarters and States.
- Auto SMS sending on specific events such as approvals, report locking, etc.
- Very cost effective and easy to use module.
- Other than the above described distinguished features, M R Reporting also provides
some additional utilities that are adds great value to the application. Benefits of Additional Utilities:
- Online Tracker : This utility captures the online activities of all users in real time
such as Login/Logout times, IP address, Time spent on application, etc.
- Broadcast Message : This utility broadcasts a specific message that is displayed
as a marquee to all users after Logging in.
- Attendance Management : This report gives complete attendance details of the
sales force as per their DCR.
- Using Sales Force Automation solution has immense cost benefits. Our product MR
Reporting gives additional cost benefits and our clients have also given us excellent
feedback on the same. A recent survey of our clients revealed the following information.
- Data security and confidentiality are two critical areas that are of high importance to us.
Our company, E-Tech Services Pvt. Ltd. is an ISO 9001:2008 certified company.
Additional to this we sign a NDA (Non Disclosure Agreement) with all our clients to
ensure data safety. The format of NDA can be provided on request. We have our own dedicated servers at New Delhi, Gurgaon (Haryana) and U.K. Our
application works on a cloud platform and hence a sperate instance is allotted to each
and every client ensuring high data safety standards.
- With a guaranteed uptime of 98% at all times, we have the best performing SaaS based
application in the pharma industry. The access speed, easy loading user interfaces are a
delight for every user. The application has been designed keeping in mind the internet
environment that a Medical rep will get in the remotest of areas.
We are servicing over 12000+ users per day through our servers. Our clients have been
using our services for more than 6 years in a row with great conviction.